Case Study
GetYouBack
Automated, approval-gated customer follow-up for an auto repair shop

The problem
An independent auto repair shop was quietly losing repeat business. Past customers forgot to come back for routine service, and manual follow-up was inconsistent and time-consuming for a small team — so recurring revenue leaked away.
The solution
I designed and built a retention platform that imports the shop's existing service history and automatically queues service-due reminders, win-back offers, and review requests over SMS and email — with the owner approving every message from a dashboard before it sends. It also added a public booking, promo, and referral surface to bring in new customers.
The result
Manual, easily-forgotten follow-up became a hands-off retention engine: every past customer now receives timely, personalized outreach, while the owner keeps full control over what goes out. Built with consent management, opt-out handling, suppression lists, and audit controls designed to support TCPA and CAN-SPAM compliance.
What I built
- Imports the shop's existing service-history exports automatically
- Service-due reminders, win-back offers, and review requests over SMS & email
- Owner approves every message from a dashboard before it sends
- Consent management, opt-out handling, and suppression lists
- Public booking, promo, and referral pages
- 218 automated tests running against a real Postgres database